When planning the relaunch of T-Shirts for Change, we had to take a closer look at what we stood for as a brand, and what we wanted to achieve going forward. Of course our goal is to have a collection of garments that are of good quality and are aesthetically stylish, but we also want our beliefs and brand ethos to come across through each design we put out.


At the end of the day, what we wear tells a story – about who we are, and what we believe in. We wanted our garments to tell the story of our desire for social and climate justice; the story of our hope for a more sustainable future; the story of striving for a better and more inclusive community.


The EVOLVE Collection tells that story.


The term “evolve” means to develop gradually, often into a better and more advanced state. Over the last couple of years, there is no doubt a spiritual and psychological evolution that has taken place in society. We are beginning to awaken to the dangers that face us both in terms of climate change and social inequality, and many of us are beginning to realize that the time for change is now, and it starts with us.


We like to believe that for the most part, humankind is beginning to develop a greater sense of empathy and community. We also acknowledge that we are a far way off from perfection, but evolution is a process (and a sometimes painful one at that.)


The time to Evolve is now. On an individual as well as collective level, we continue to learn, grow, stumble, adapt, fail, succeed. This is our evolution into a stronger, kinder, more resilient people.